Website redesign services that keep what works
Our website redesign services rebuild a site that looks dated, loads slowly or doesn’t bring customers, without losing what it already earned on Google. We keep the pages and words that work, redesign the rest for your brand and for phones, rewrite what doesn’t sell and redirect every old address to its new page.
Handmade gold, made in Miami
Shop the collectionHandmade gold, made in Miami
Shop the collectionWhen a website needs a redesign
Most sites don’t need to be thrown away. They need to open fast on a phone, say clearly what you do and lead every visitor to the next step.
It’s time when the site takes seconds to open, looks older than your business, doesn’t show up on Google or in ChatGPT, or sends leads nobody answers. A website revamp fixes those first and keeps what customers and Google already like.
Same address, new siteWhat ranks today keeps rankingWhat our website redesign services include
- orofino.com, page by pageHomeRingsNecklacesEarringsGiftsOur storyJournalCare guide
A page for every collection and every question
An audit of the site you have
Every page with its visits and rankings, so we know what to keep, what to merge and what to rewrite.
A new design for your brand
A layout made for your customers and for a phone screen, not a template with your logo on it.
Words that sell
We rewrite what you do, for whom and why you, with a clear next step on every page.
SEO kept and improved
Titles, headings, structured data and speed done right, so the redesign helps your rankings instead of costing them.
Website migration services
Moving from Wix, Squarespace or an old WordPress to the platform that fits, with every old address sent to its new page by a permanent redirect.
Connected from launch day
Forms, bookings, chat, analytics and your CRM working together, tested before the switch.
Before and after a website redesign
Without it
- It takes seconds to open on a phone
- It looks older than your business
- Google and ChatGPT can’t tell what you do
- Visitors leave without calling or booking
With us
- Ready in about a second on any phone
- A design that fits who you are today
- Pages that say what you do, for whom and where
- A clear next step on every screen, tracked in your CRM
Our website redesign process
- orofino.com, page by pageHomeRingsNecklacesEarringsGiftsOur storyJournalCare guide
A page for every collection and every question
We audit what you have
Pages, visits, rankings and old addresses, from your analytics and Search Console.
- Oro Fino · the lookAaHeadings · serif
Text · sansShop the collectionMade for the brand, not from a template
We plan the new site
Which pages stay, which merge and which are new, mapped to the searches your customers make.
- Handmade gold, made in MiamiShop the collection
We design and write it
A new design and new words, shown to you before anything changes on the live site.
- orofino.com on a phonePerformance100Accessibility100Best practices100SEO100The page is ready in0.8 s
We build and test it
Fast on real phones, every form and booking tested, and every old address mapped to its new page.
- orofino.com in OctoberVisitors6,420Orders148From Google41%From Instagram33%New page live: BridalBuilt from what people searched
We switch and watch Google
The new site goes live with its redirects, and we check Search Console in the weeks after.
A page for every collection and every question
Example with a made-up business.
Who it works for
- Home servicesPlumbing · HVAC · Electrical · Cleaning
- Med spas and clinicsMed spas · Laser clinics · Red-light therapy
- HospitalityRestaurants · Hotels · Events
- HealthcareClinics · Medical practices
- Real estateAgents · Brokerages · Property management
- Retail and e-commerceLocal stores · Online shops
- Education and tutoringTutoring · Schools · Courses
- Marketing agenciesSmall agencies · Freelance marketers
- ContractorsRoofing · Kitchen and bath · Flooring · Windows · Pools
- Staffing and recruitmentRecruitment · Temporary staffing
- Law firmsLaw firms · Solo attorneys
- Veterinary and dentalVeterinary clinics · Dental practices
- Financial servicesAccountants · Insurance · Lending
- Coaching and consultingBusiness coaches · Consultants
- Appointment-based businessesSalons · Fitness studios · Sales-call businesses
A redesign works better with
Designed for your trade, written for search and AI answers, with booking built in.
See how it worksService-area pages and a site Google can read, tracked across your whole area.
See how it worksWe research the questions and write the posts, so search engines and AI assistants have something to cite.
See how it worksThe pipeline, the texts and emails that go out on their own, AI receptionists and chatbots, review requests and payments, all on your phone.
See how it worksWe write, design and manage the campaigns, and every lead goes straight to your phone and your CRM.
See how it works
Smooth skin, booked online.
Smooth skin, booked online.
The screens are examples with made-up businesses.
What it costs
Every redesign is quoted on the free call, once we have seen your current site, how many pages it has and what it needs to do: sell, book or inform.
On the free 20-minute call:
- We look at your current site with you
- You see what to keep and what to fix
- We tell you if we’re a fit
From our blog
How Much Does a Website Cost for a Service Business?
What a website really costs a plumber, contractor, clinic or law firm: builder, freelancer or custom website design, the costs nobody mentions, and what to ask.
Read the articleHow to Get Your Business Recommended by ChatGPT
What makes ChatGPT, Google AI Overviews and other AI assistants recommend a local business, and the content marketing steps that make yours easy to cite.
Read the articleHow Much Does a Marketing Agency Charge in 2026?
What marketing agencies charge by service, why one quote says $500 and another $10,000, and the questions that show what a price really includes.
Read the article
“More importantly, it converts.”
Website redesign questions
What owners ask before they redesign a site.
It depends on how many pages you have, what the site has to do and whether you change platforms. We give you a written quote after the free call, before you decide.
Most redesigns take four to eight weeks: the audit and the plan, the design and the words, the build and the tests, then the switch.
Not when it’s done right. We keep the pages and words that rank, send every old address to its new page with a permanent redirect and watch Search Console after launch.
If your domain has history on Google and some pages bring visitors, a redesign keeps that value. Starting over makes sense when almost nothing on the old site works.
Yes. Our website migration services move your pages from Wix, Squarespace or an old WordPress to the platform that fits, with every address redirected.
Yes. The domain stays in your name, and the design and the content are yours.
Free 20-minute
call
- We look at your current site with you
- You see what to keep and what to fix
- We tell you if we’re a fit
We tell you on the call if we’re a fit. If we’re not, you keep the advice.
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