ChatGPT Ads
ChatGPT ads, set up and run for you
ChatGPT ads are sponsored cards that appear below ChatGPT’s answers, for people on the Free and Go plans. We set up your account, write the ads and context hints, measure conversions and answer every lead in seconds from your own CRM, so you can test a new channel without guessing.
What ChatGPT ads are
A ChatGPT ad appears below an answer, labeled and separate from it. It shows the advertiser’s name and icon, a title, a short description, an image and a link to your page.
It reaches people while they explore, compare and decide. OpenAI says ads don’t change ChatGPT’s answers and that advertisers never see a conversation, so an ad buys a place beside the answer, never a place in it.
Who does kitchen remodels in Austin?
Look for a licensed remodeler with recent kitchen work and clear written estimates. A few options near you:
SponsoredRivera Home Pros
Kitchens done in 3 weeks · 4.9
How advertising on ChatGPT works
Who sees the ads
People on ChatGPT’s Free and Go plans. Plus, Pro, Business, Enterprise and Edu accounts don’t get ads, and neither do accounts of people under 18.
Context hints, not keywords
You describe the conversations where your business fits. Hints guide the match, but they aren’t exact keywords and don’t promise a placement.
How an ad is chosen
A relevance-weighted, second-price auction. Your bid counts, and so do your title, your copy and your landing page.
What you can buy
Views, clicks or conversions. A conversion campaign on click billing still charges for valid clicks, not for conversions.
What you can measure
Impressions, clicks, spend, click-through rate, average cost and conversions in Ads Manager, plus UTM tags for your own analytics.
Who can advertise
Mostly local services, household goods, travel, digital products and education. OpenAI reviews healthcare, legal and financial ads case by case.
When the ad has nothing to land on
ChatGPT ads are a new channel, and a click is only worth what happens next. Before we spend your budget, we fix what stands between the click and the call.
Still loading…6.9 seconds on a phone
Cart left behindGold hoops · checkout too slowToday
Without it
- The click lands on a homepage that answers nothing
- Nobody replies until the next day
- You can’t tell which ad brought the sale
- The budget runs out before you learn anything
RHRivera Home ProsText message
New leadFacebook form · just nowMaria T. · Kitchen remodel
Hi Maria, it’s Rivera Home Pros. Thanks for asking about your kitchen! Pick a time for a free estimate: book.riverahomepros.com
Sent automatically, 4 seconds after the form
With us
- A page written for the question people asked
- A text back in seconds, from your own CRM
- Conversions measured in Ads Manager and in your CRM
- A small first budget, to learn what a lead costs
How to advertise on ChatGPT
Our ChatGPT ads management follows the same order every time. Your ad budget goes straight to OpenAI, on your own card.
- What a lead can costAverage job$2,400Profit margin30%Leads that become jobs1 in 4Break-even cost per lead$180
We check the fit
Your category has to be allowed, and the business that pays has to be in a country with self-service access, like the US, Canada, Spain, France, Portugal or Morocco.
- Lead sourcesMeta lead formsConnectedGoogle AdsConnectedWebsite formConnectedGoogle profileConnectedPhone lineConnectedCalendarConnectedEverything lands in one pipelineOpportunities · New Lead
We set up Ads Manager
Your own account at ads.openai.com, in your name, with conversion measurement from day one.
- This month’s adsKitchens in 3 weeksLeads31BestFree estimateLeads18Before and afterLeads9
New versions every 60 days
We write the ads
The ad creative, the title, the description, the landing page and the context hints that say when your business is a good answer.
- October reportAd spend$1,840Leads96Cost per lead$19.17Estimates booked31
We bid with a limit
OpenAI suggests a maximum of $3 to $5 per click to start. We begin there and move on what the numbers say.
- New Lead4 opportunities · $38,400Maria T.MTJobKitchen remodelSourceFacebook formValue$9,600Text sent to Maria4 seconds after the form
We answer every lead
Each form lands in your CRM, gets a text in seconds and stays in follow-up until it books.
What a lead can costAverage job$2,400Profit margin30%Leads that become jobs1 in 4
Break-even cost per lead$180
Example with a made-up business.
Who it works for
- Home servicesPlumbing · HVAC · Electrical · Cleaning
- Retail and e-commerceLocal stores · Online shops
- Education and tutoringTutoring · Schools · Courses
- ContractorsRoofing · Kitchen and bath · Flooring · Windows · Pools
- HospitalityRestaurants · Hotels · Events
- Appointment-based businessesSalons · Fitness studios · Sales-call businesses
ChatGPT ads work better with
We research the questions and write the posts, so search engines and AI assistants have something to cite.
See how it worksDesigned for your trade, written for search and AI answers, with booking built in.
See how it worksThe pipeline, the texts and emails that go out on their own, AI receptionists and chatbots, review requests and payments, all on your phone.
See how it works
How much does Rivera Home Pros charge for a new water heater?
Rivera Home Pros installs one for $1,400 to $2,800, depending on tank size and venting.
Source: riverahomepros.comThe screens are examples with made-up businesses.
Less than minimum wage.
An employee answers your phone. We make it ring, answer every lead in seconds and fill your calendar, for $1,000 a month.
- Your own ads manager
- Meta or Google campaigns
- Strategy, copy and creatives, new every 60 days
- Your CRM and its mobile app
- Instant reply, reminders and reactivation
- Monthly strategy call
Plus a one-time setup of $1,000. Your ad budget goes straight to Meta or Google, never through us. Three months minimum, then month to month.
If that isn’t worth it to you, no hard feelings.
What one month costs
ChatGPT and OpenAI are trademarks of OpenAI. Let’s Be Marketing is an independent agency, not affiliated with or endorsed by OpenAI. Figures read in OpenAI’s pages on November 1, 2026: Ads in ChatGPT: The Basics · Ads in ChatGPT · Ads Manager Availability · Ad policies
From our blog
How to Get Your Business Recommended by ChatGPT
What makes ChatGPT, Google AI Overviews and other AI assistants recommend a local business, and the content marketing steps that make yours easy to cite.
Read the articleFacebook Ads vs Google Ads for a Service Business
Facebook Ads or Google Ads for a plumber, contractor, med spa or staffing agency: what each one does, what each costs you, and which one to start with.
Read the articleHow Much Does a Marketing Agency Charge in 2026?
What marketing agencies charge by service, why one quote says $500 and another $10,000, and the questions that show what a price really includes.
Read the article
“More importantly, it converts.”
ChatGPT ads questions
What owners ask before they try a new channel.
Sponsored cards that appear below ChatGPT’s answers for people on the Free and Go plans. OpenAI started testing them in the United States on February 9, 2026, and they are labeled and kept separate from the answer.
You pay OpenAI for views or valid clicks. It suggests a maximum bid of $3 to $5 per click to start, and the US minimum is $25 a day. Our management is $1,000 a month plus a one-time $1,000 setup.
You create an account at ads.openai.com, if your business is in a country with self-service access, then set a budget, a bid, the ad and its context hints. We do all of it for you and connect the leads to your CRM.
No. OpenAI says ads run on separate systems from its chat model, and advertisers can’t shape, rank or alter an answer.
No. OpenAI keeps conversations private from advertisers. You see results: views, clicks, spend and conversions.
Only with OpenAI’s approval. It reviews healthcare, legal and financial advertisers case by case, and it doesn’t place ads next to mental or personal health conversations.
No. An ad is paid and labeled. Being cited in an answer comes from clear pages and real experience, and that’s our Content service.
It’s a new channel, and we have no published figures yet. It suits local services and products people research before they buy. We’d start small, measure what a lead costs and decide with you.
Free 20-minute
call
- We look at how customers find you and how fast you answer
- You leave with a plan and a price
- In English, Spanish or French
We tell you on the call if we’re a fit. If we’re not, you keep the advice.
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