An AI receptionist that books the job
An AI receptionist answers your business calls in a natural voice, day and night, and tells callers up front that it’s an AI. Ours answers your questions, books the appointment in your calendar, texts the caller, saves everything in your CRM and transfers the calls that need a person.
What happens to the calls you miss
You’re under a sink, on a roof or with a customer when the phone rings. Many callers won’t wait for a call back. They try the next business on the list.
Invoca’s July 2026 report found that a person answers 52% of calls to home services businesses. An AI virtual receptionist picks up the others: at night, on weekends and while your team is busy.
What your AI receptionist does
Answers every call, 24/7
Day, night, weekends and holidays, or only when nobody on your team picks up. You choose.
Answers your everyday questions
Your services, hours, service area and prices, in your words, plus the questions you’d ask to see if a job is a fit.
Books the appointment
It checks your calendar, offers open times and books the visit while the caller is on the line.
Transfers the calls that need you
Emergencies and anything it shouldn’t handle go to a person, with a summary of the call.
Texts back and writes it all down
A missed call text back if someone hangs up, and a summary of every call saved on the contact in your CRM.
Speaks your customers’ language
It can speak English, Spanish or French. It moves between Spanish and English in the same call; French runs as its own receptionist.
An AI phone answering service built for your business
An app hands you a tool and leaves the setup to you. We write what your receptionist says, teach it your services, prices and service area, and decide with you which calls it handles and which go to your team.
After it goes live we read the calls, fix what it got wrong and adjust its answers as your business changes.
How we set it up
- Last nightMissed call(512) 555-01877:42 pmMissed call(512) 555-01338:15 pmVoicemail“Hi, I need someone today…”9:02 pmWeb formNo reply yet2 days
We look at your calls
On the free call we look at who calls you, when, what they ask and which calls you lose today.
- NPNorthside Plumbing Co.AI receptionist · on the line
Thanks for calling Northside Plumbing. I’m the AI assistant, and this call is recorded. How can I help?
Do you work on water heaters?
We do. Can I put you on the schedule for tomorrow?
We write the script
The greeting, your answers and your questions, in your tone. It always says it’s an AI and that the call is recorded.
- NPNorthside Plumbing Co.AI receptionist · on the line
I can send someone at 8:00 tomorrow or 10:30. Which works?
8:00, please.
Added to the calendarTue 8:00 am · Google CalendarWe connect your number and calendar
Your calls reach the receptionist, and it books into your real open times.
- Test calls before going liveBooks a visitAnswers a price questionTransfers an emergencyTakes a call in SpanishReady to go liveEvery test call passed
We test it before it goes live
We call it ourselves, in each language it speaks, and you try it before a customer does.
Example with a made-up business.
AI receptionist or answering service?
| What you get | Answering service with people | Receptionist app | Let’s Be Marketing |
|---|---|---|---|
| Who answers | A person at a call center | An AI you set up yourself | An AI we set up for your business |
| Hours | Depends on the plan | Day and night | Day and night |
| Appointments | Often takes a message | Depends on the app | Books in your calendar |
| Your CRM | Usually separate | Depends on the app | Every call saved on the contact |
| Keeping it up to date | You send the changes | You do it | We do it |
Who it works for
- Home servicesPlumbing · HVAC · Electrical · Cleaning
- Law firmsLaw firms · Solo attorneys
- Appointment-based businessesSalons · Fitness studios · Sales-call businesses
- Retail and e-commerceLocal stores · Online shops
- Coaching and consultingBusiness coaches · Consultants
- ContractorsRoofing · Kitchen and bath · Flooring · Windows · Pools
- Real estateAgents · Brokerages · Property management
- HospitalityRestaurants · Hotels · Events
- Staffing and recruitmentRecruitment · Temporary staffing
Works with what you use
Incoming call
(512) 555-0187
Cedar Park, TX · from your Google profile
Calls from Google this week17Your phone number
You keep it. Calls forward to your receptionist, all of them or only the ones nobody picks up.
Your calendar
Google Calendar, Outlook or iCloud, so it only offers times you really have open.
Your CRM
Every call, summary and booking lands on the contact, so your team sees the whole history.
When it hands off to a person
An AI receptionist shouldn’t handle everything, and we set yours up so it doesn’t try. If the caller asks for a person, if it’s an emergency or if it doesn’t know the answer, it says so and transfers the call or takes a message.
It only answers calls that come in. It doesn’t call anyone on its own.
Transferred to MikeEmergency · summary sentYour receptionist works better with
The pipeline, the texts and emails that go out on their own, AI receptionists and chatbots, review requests and payments, all on your phone.
See how it worksIt knows your services, prices and hours, books into your calendar and hands the chat to your team when it should.
See how it worksWe write, design and manage the campaigns, and every lead goes straight to your phone and your CRM.
See how it worksSet up or optimized once: categories, services, hours, photos and the area you cover.
See how it worksDesigned for your trade, written for search and AI answers, with booking built in.
See how it works
Hi Maria, it’s Rivera Home Pros! Thanks for asking about your kitchen. When can we come by for a free estimate?
Sent automatically · 00:08Thursday at 3 works
Appointment booked · Thu 3:00 pmThe screens are examples with made-up businesses.
Try our AI receptionist
Talk to it the way a caller would. It’s the receptionist we set up for our own business, answering questions about what we do, so you can hear the voice, the pace and how it treats you.
- Up to 3 minutes per call
- An AI answers, not a person
- We keep the text, not the audio
Then tap the ball and allow your microphone.
The demo didn’t load. Book a free call
What it costs
We price your AI receptionist on the free call, once we know how many calls you get, when they come and what it should handle.
On the free 20-minute call:
- We look at the calls you get, and when
- You see what it would answer and book
- We tell you if we’re a fit
The 52% is an average across Invoca’s customers. Sources: Invoca, Home Services Lead Conversion Benchmarks · Cooley on the FCC’s decision
From our blog
What Is GoHighLevel? A Plain Guide for Service Businesses
What GoHighLevel is, what the CRM does for a service business (missed call text back, follow-up, booking, reviews, AI agents) and when it is worth having.
Read the articleWhatsApp Business App vs API: Which One Do You Need?
WhatsApp Business app or the WhatsApp Business Platform (API): what each one does, what Meta charges, the 24-hour rule and when an AI agent makes sense.
Read the articlePlumbing and HVAC Marketing Ideas That Bring Calls
Nine plumbing and HVAC marketing ideas that bring calls: the map, missed-call texts, seasonal ads, reviews and service plans, with real numbers.
Read the article
“More importantly, it converts.”
AI receptionist questions
What owners ask before they let an AI answer the phone.
It answers your phone, answers questions about your business, asks what you’d ask, books appointments, transfers the calls that need a person and saves a summary of every call in your CRM.
It depends on how many calls you get and what it should handle. We look at both on the free call and tell you the price there.
If your customers call and some calls go unanswered, it’s worth a look: an owner on a job can’t pick up. If you get few calls, or someone always answers, you may not need one, and we’ll tell you so.
Yes. It sees your open times and books while the caller is on the line. The booking lands in your calendar and the caller gets a text.
Yes. We set who gets each kind of call, and the caller is connected to that person. If nobody picks up, it takes a message and sends you the summary.
Yes. It says so in the greeting, along with the fact that the call is recorded. We don’t set it up to pass as a person.
Yes. It can speak English, Spanish or French. It moves between Spanish and English in the same call, and French runs as its own receptionist.
Yes. You forward your calls to the receptionist’s line, all of them or only the ones nobody picks up. Your customers keep calling the number they know.
No. It only answers calls that come in. Since a 2024 FCC decision, calling someone with an AI voice needs their consent first, so we leave that out.
It depends on where you and the caller are. Some states, like Florida, require everyone on the call to agree, so your receptionist says at the start that the call is recorded. Your lawyer confirms what applies to you.
Not for now. Those calls often carry health details, so clinics, dentists and med spas stay out of this service.
Free 20-minute
call
- We look at the calls you get, and when
- You see what it would answer and book
- We tell you if we’re a fit
We tell you on the call if we’re a fit. If we’re not, you keep the advice.
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